Christmas Comes Early with Email
Believe it or not, holiday email campaigns are already underway. It might seem early, but it takes time to implement an effective holiday email campaign. Last year the Email Experience Council (EEC)...
View ArticleBlack Friday and Cyber Monday 2008
All eyes are on Black Friday this year. It’s actually exciting. Will the current economic woes spell disaster for this holiday shopping season? Black Friday (the day after Thanksgiving) is...
View ArticleGreen Monday 2009
We had a solid Black Friday and near record-breaking Cyber Monday this year so far in 2009. What will Green Monday bring? Green Monday (the second Monday in December) was coined by eBay several years...
View ArticleGroupMail Tuesday: Because 20 Percent Off Just Doesn’t Cut It
Part of the reason that I am excited about GroupMail Tuesday is that I was often disillusioned when shopping online this holiday season. Black Friday came, and 10 percent off didn’t do it for me. Cyber...
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